Impact Wrap is ready for the Lion’s Den!

Impact Wrap is thrilled to be one of the Featured Companies at the 2023 Philadelphia Alliance for Capital and Technologies‘ Mid-Atlantic Capital Conference on Nov 9th! Dive deep into industry insights, see us in action, and join Impact Wrap in shaping the future!

Capital Conference 2023 unites investors and entrepreneurs in the healthcare, technology and growth stage sectors. Throughout the event, participants network, enjoy dedicated space for business meetings to promote dealflow, and attend panel sessions, featured company presentations, and a keynote address. The day ends with the annual Lion’s Den live investment event with three finalists from the day.

Tickets are available here: https://bit.ly/

About Impact Wrap

Impact Wrap was developed in 2017 by Founder and CEO, Dan Fradin. The company has become the world’s leading hybrid fitness technology platform, and the only system to combine heart rate metrics with heavy bag performance data. Impact Wrap combines on-bag sensors and cloud-based software to deliver real-time performance and fitness metrics across any strike on almost any bag, as well as fitness data for non-striking workouts. With over 2 million workouts across 16 time zones, Impact Wrap has grown organically by concentrating on making the best possible product for members, staff, and owners. After proving its benefits in the fitness kickboxing industry, Impact Wrap is now expanding to other modalities. Impact Wrap is proudly Made in the USA.

About The Philadelphia Alliance for Capital and Technologies

The Philadelphia Alliance for Capital and Technologies (PACT)’S vision is to be a premier resource for emerging growth companies in the information technology, clean technology, and life sciences industries. PACT connects emerging growth companies, venture investors, professional advisors, and technology-focused corporations to network, develop relationships, pursue business opportunities, and market and promote their businesses to foster growth and innovation.

PACT’s mission is to create a strategic Hub for the region’s emerging growth companies in the information technology, clean technology, and life sciences industries, manifesting in a competitive edge for the Greater Philadelphia region.

Impact Wrap, the most advanced monitoring technology for punching bags in the world

Impact Wrap, the most advanced monitoring technology for punching bags in the world.

Fit4Life brings to Spain the monitoring technology for punching bags from the American brand Impact Wrap, the leading hybrid fitness platform for punching bags in the world, and the only system that integrates heart rate measurement.

Impact Wrap is a system that, through sensors and software in the cloud, allows you to monitor any type of strike on all types of heavy bags. With simple installation, Impact Wrap turns bags into smart punching bags, providing users with real-time fitness and performance metrics.

It is a very motivating tool, which attracts new customers and helps to retain existing ones. And suitable for all types of facilities: boutique fitness studios and boxing clubs, kickboxing or cardio boxing style programs in gyms, combined training circuits, etc.

How does Impact Wrap work?

Impact Wrap’s sensors measure the acceleration produced by each strike on a punching bag, assigning a score to each impact: the harder you hit, the more points you receive.

Training results and scores can be viewed live on screens located in the same room during class. Immediately after a session or class, the metrics are automatically emailed to each participant and are registered in the Impact Wrap app, for individual consultation. In the app, each client has a personal profile where they can consult more details and graphs, as well as see their training history and their progress.

After training with Impact Wrap, the post-workout email open rate is an extraordinary 70%. This gives an idea of the high capacity of attraction as a tool to motivate and engage clients. As a comparison, the average opening of a marketing email is around 25% (21.5% in the “health and fitness” sector according to the MailChimp platform), a ratio that Impact Wrap triples.

Highly configurable for management from the club

Impact Wrap technology is not limited to just quantifying strikes, but also has the optional integration of heart rate and calorie burn metrics in the same platform. This  provides even more data and motivation for users in their workouts. It is also compatible with almost all ANT+ devices on the market.

At the administration and management level, the Impact Wrap portal also allows:

• Plan workouts and classes in a calendar view, and even automatically schedule and start classes at the right time.
• Create personalized workouts, assigning names to the rounds and configuring unlimited combinations of exercises.
• Analyze the information of each subscriber to identify opportunities or offer a more personalized service.
• Customize the appearance of the in house leaderboards, keeping them on brand with the gym’s logo and brand colors.

About Impact Wrap

Impact Wrap was developed in 2017 by Dan Fradin, founder and CEO of the Philadelphia, Pennsylvania based company in the United States. After decades of experience in martial arts, fitness, technology, and marketing. The company has grown rapidly thanks to a strong customer focus, and has quickly become the world leader in punching bag connected fitness. It already has a presence in 30 countries, with more than 200 gyms around the world using its technology. There is now over 2 million workouts created with Impact Wrap.

About Fit4Life

Fit4Life is a company that specializes in innovative and quality fitness, which seeks to provide unique training experiences for its clients. It has been distributing fitness equipment for 18 years -products from leading international brands- and provides consulting, training, technical service and financing services for fitness projects.

For more information: www.fit4life.es | Facebook: Fit4Life Spain | Instagram: @fit4life_es | LinkedIn: FIT4LIFE SL . Press contact: Eva Gil – marketing@fit4life.es | 93 594 80 63

Fighting Back Against Parkinson’s Disease

April is Parkinson’s Disease Awareness Month and we’re looking at how non-contact boxing fitness programs, particularly programs that use the Impact Wrap heavy bag tracking platform, are helping people with this neurodegenerative disorder.

Non-contact, boxing-inspired fitness routines have proven to lessen the symptoms of Parkinson’s Disease (PD), slow the disease’s progression, and greatly improve participants’ physical and mental wellness. One of these boxing programs is Rock Steady Boxing (RSB), an international non-profit organization founded in 2006, of which Impact Wrap is a proud affiliate partner. A number of our client gyms and studios such as TITLE Boxing Nanuet, The Empowerment Neurofitness and Wellness Center, Rebel Fitness NC, Striking Beauties, 99 BXNG, and Fitness Defense, to name just a few, incorporate boxing programs specifically tailored for Parkinson’s Disease, like RSB, and use Impact Wrap metrics to follow their participants’ progress and to motivate them.

Wendy Wilkerson, certified Medical Fitness Practitioner, and Founder and CEO of The Empowerment Neurofitness and Wellness Center (ENWC) has been using Impact Wrap in her specialized fitness-boxing programs, including Rock Steady Boxing, since 2021. Her non-profit fitness and wellness studio in Virginia Beach caters to individuals living with neurological disorders, such as PD and Multiple Sclerosis, through quality research-based exercise programs, including Rock Steady Boxing. 

The Impact Wrap hybrid platform for connected heavy bag fitness provides multiple performance and fitness metrics. Overall Impact Score, Average Impact Force, Impact Count and Frequency, Calorie Count, and Heart Rate metrics are all used by The Empowerment Neurofitness and Wellness Center to follow clients’ progress and improvement.

Studies suggest the most effective form of exercise to slow the progression of PD,  create neuroplasticity, and lessen symptoms is “forced intense exercise” or, pushing the body beyond perceived limitations. Impact Wrap’s “Average Impact Force” provides a picture of the force being used by ENWC’s clients to hit the bag.

Pacing, speed, and quickness help improve and postpone Bradykinesia, which is the slowness of movement and speed (or progressive hesitations /halts) as movements are continued. It is one of the cardinal symptoms of Parkinson’s disease, says Wendy Wilkerson. “Impact Count and Frequency” provides a way to follow the progress of a client’s pacing, speed, and quickness.

Research shows that Parkinson’s patients that do aerobic activity should keep their Heart Rate Zone at 60-85% to help provide neuroprotection, says Wendy at ENWC. With Impact Wrap’s heart rate monitor integration, both clients and staff can monitor this metric.

Impact Wrap is an invaluable tool in a boxing fitness program specifically designed for Parkinson’s disease. Not only do the metrics Impact Wrap provides help trainers and physical therapists, but they drive participants’ motivation and confidence!

 About The Empowerment Neurofitness and Wellness Center

If you would like to learn more about the amazing things happening at The Empowerment Neurofitness and Wellness Center head to their website enfwc.org If you are in the Virginia Beach area, check them out in person at their Open House on Saturday, April 22, 2023

 About Rock Steady Boxing

According to the Parkinson’s Foundation, someone is diagnosed with Parkinson’s Disease in the U.S. every 6 minutes and the disease affects 10 million people worldwide. Read more about Rock Steady Boxing and how they are helping PD patients around the world. If you are considering starting an RSB affiliate program, head HERE and find out how.

About Impact Wrap

Impact Wrap was developed in 2017 by Founder and CEO, Dan Fradin. The company has become the world’s leading hybrid fitness technology platform, and the only system to combine heart rate metrics with heavy bag performance data. Impact Wrap combines on-bag sensors and cloud-based software to deliver real-time performance and fitness metrics across any strike on almost any bag, as well as fitness data for non-striking workouts. With over 1.9 million workouts across 16 time zones, Impact Wrap has grown organically by concentrating on making the best possible product for members, staff, and owners. After proving its benefits in the fitness kickboxing industry, Impact Wrap is now expanding to other modalities. For more information about this Made in the USA product, please visit impactwrap.com

Fighting Back Against Parkinson’s Disease

April is Parkinson’s Disease Awareness Month and we’re looking at how non-contact boxing fitness programs, particularly programs that use the Impact Wrap heavy bag tracking platform, are helping people with this neurodegenerative disorder.

Non-contact, boxing-inspired fitness routines have proven to lessen the symptoms of Parkinson’s Disease (PD), slow the disease’s progression, and greatly improve participants’ physical and mental wellness. One of these boxing programs is Rock Steady Boxing (RSB), an international non-profit organization founded in 2006, of which Impact Wrap is a proud affiliate partner. A number of our client gyms and studios such as TITLE Boxing Nanuet, The Empowerment Neurofitness and Wellness Center, Rebel Fitness NC, Striking Beauties, 99 BXNG, and Fitness Defense, to name just a few, incorporate boxing programs specifically tailored for Parkinson’s Disease, like RSB, and use Impact Wrap metrics to follow their participants’ progress and to motivate them.

Wendy Wilkerson, certified Medical Fitness Practitioner, and Founder and CEO of The Empowerment Neurofitness and Wellness Center (ENWC) has been using Impact Wrap in her specialized fitness-boxing programs, including Rock Steady Boxing, since 2021. Her non-profit fitness and wellness studio in Virginia Beach caters to individuals living with neurological disorders, such as PD and Multiple Sclerosis, through quality research-based exercise programs, including Rock Steady Boxing. 

The Impact Wrap hybrid platform for connected heavy bag fitness provides multiple performance and fitness metrics. Overall Impact Score, Average Impact Force, Impact Count and Frequency, Calorie Count, and Heart Rate metrics are all used by The Empowerment Neurofitness and Wellness Center to follow clients’ progress and improvement.

Studies suggest the most effective form of exercise to slow the progression of PD,  create neuroplasticity, and lessen symptoms is “forced intense exercise” or, pushing the body beyond perceived limitations. Impact Wrap’s “Average Impact Force” provides a picture of the force being used by ENWC’s clients to hit the bag.

Pacing, speed, and quickness help improve and postpone Bradykinesia, which is the slowness of movement and speed (or progressive hesitations /halts) as movements are continued. It is one of the cardinal symptoms of Parkinson’s disease, says Wendy Wilkerson. “Impact Count and Frequency” provides a way to follow the progress of a client’s pacing, speed, and quickness.

Research shows that Parkinson’s patients that do aerobic activity should keep their Heart Rate Zone at 60-85% to help provide neuroprotection, says Wendy at ENWC. With Impact Wrap’s heart rate monitor integration, both clients and staff can monitor this metric.

Impact Wrap is an invaluable tool in a boxing fitness program specifically designed for Parkinson’s disease. Not only do the metrics Impact Wrap provides help trainers and physical therapists, but they drive participants’ motivation and confidence!

 About The Empowerment Neurofitness and Wellness Center

If you would like to learn more about the amazing things happening at The Empowerment Neurofitness and Wellness Center head to their website enfwc.org If you are in the Virginia Beach area, check them out in person at their Open House on Saturday, April 22, 2023

 About Rock Steady Boxing

According to the Parkinson’s Foundation, someone is diagnosed with Parkinson’s Disease in the U.S. every 6 minutes and the disease affects 10 million people worldwide. Read more about Rock Steady Boxing and how they are helping PD patients around the world. If you are considering starting an RSB affiliate program, head HERE and find out how.

About Impact Wrap

Impact Wrap was developed in 2017 by Founder and CEO, Dan Fradin. The company has become the world’s leading hybrid fitness technology platform, and the only system to combine heart rate metrics with heavy bag performance data. Impact Wrap combines on-bag sensors and cloud-based software to deliver real-time performance and fitness metrics across any strike on almost any bag, as well as fitness data for non-striking workouts. With over 1.9 million workouts across 16 time zones, Impact Wrap has grown organically by concentrating on making the best possible product for members, staff, and owners. After proving its benefits in the fitness kickboxing industry, Impact Wrap is now expanding to other modalities. For more information about this Made in the USA product, please visit impactwrap.com

FGHTR Fitness Kickboxing – Tech Meets Tae Kwon Do

Master Scarsella (right) and Master Roberts (bottom left) with newly certified FGHTR Fitness Kickboxing Instructors.

FGHTR Fitness Kickboxing Affiliate Program Uses Impact Wrap Heavy Bag Technology To Help Martial Arts Schools Optimize Downtime and Maximize Profit

We love seeing our innovative gyms and martial arts schools use the Impact Wrap technology to create unique workout experiences. Master Justin Scarsella, owner of Master Scarsella’s World Class Tae Kwon Do, took Impact Wrap’s ease of use and its ability to be fully customized and created a unique new fitness program that is easily packaged and distributable.

Back in 2020, Master Scarsella wanted to take the Tae Kwon Do classes at his two very successful Alabama schools to the next level. He was looking for data-driven motivation and engagement using cutting-edge technology. A few ideas about adding a kickboxing fitness program were also just starting to take shape for him at that time. Master Scarsella fully vetted us and took a chance on the Impact Wrap heavy bag tracking platform. Three years later A LOT of innovation and growth has happened for Master Scarsella’s business ventures and Impact Wrap.

The idea, the pandemic, and the big project.

Master Scarsella has an extensive fitness background and was one of the first CrossFit affiliates in the state of Alabama. CrossFit essentially turned fitness into a sport; everything became timed and scored. Once the heavy bags at his schools were connected with Impact Wrap, and the system began registering the force and frequency of strikes and displaying the live scores on a leaderboard, some ideas began to take shape for Master Scarsella. During the early part of the pandemic, he started pulling these ideas together and it became his “big project.” Some of the same fitness principles that were foundational with CrossFit and its original methodologies he put into  his newly created fitness kickboxing program. He took the kickboxing element and then filled in the gaps with body mechanic drills, resistance bands, and body weight calisthenics, making it a well-rounded fitness program for anyone of any fitness level.

“When you blend great teaching and programming with the right tech and hardware, magical results happen” – Master Scarsella

Master Scarsella and his staff began testing a pilot program of FGHTR Fitness Kickboxing at his two Alabama schools. The pilot program was filled with parents and families of the kids from his schools. They had no previous martial arts or kickboxing background. They never had the interest to jump on the mat for a Tae Kwon Do class. But, they loved Master Scarsella’s schools and the trainers. As soon as they saw it was a fitness kickboxing class, once they learned about the heavy bag metrics via Impact Wrap and how they could quantify their striking speed and power, they were all in. His market demographic was already there, right in front of him. As Master Scarsella explains, “just normal moms and dads that wanted to get in better shape, increase flexibility, and develop a community and that’s really how it started.”

Impact Wrap Franchise Management Tools and Workout Packs ensure brand continuity.

Impact Wrap now offers Franchise Management Tools which use our Workout Packs system. Corporate trainers create workouts, with or without video, and can then populate franchisee workout libraries, ensuring program and brand continuity. Our Workout Packs are a way for us to help our gyms save time and streamline operations, particularly for multi-location gyms, franchises, or programs like the FGHTR Fitness Kickboxing Affiliate program.

FGHTR Fitness Kickboxing was initially designed with the idea that it would be rolled out to other people and Master Scarsella wanted to create it as a license, not a franchise. He wasn’t looking to create a standalone program, but rather a program that would be part of an already successful martial arts school and would optimize their downtime. The FGHTR affiliate program uses Impact Wrap Workout Packs that Master Scarsella designs for the program and then are easily exported to affiliates. Master Scarsella and his team can then populate affiliates’ workout libraries. The Workout Packs they create lay out the format of each class – the Body Mechanic Warm-ups, Kickboxing, Resistance Bands, Body Weight Exercises, and Cool-Down Recovery. It’s essentially plug-and-play for the affiliates.

“The classes and integration with Impact Wrap Technology, help you surpass your own limits while feeling amazing!” – FGHTR Fitness participant

To keep things fun and fresh, Master Scarsella’s team again utilizes Impact Wrap’s easily configurable platform to create new workout packs on a monthly basis, which are then distributed to all FGHTR Fitness Kickboxing affiliates. The ability to customize workouts so easily with Impact Wrap also sparks creativity. Master Scarsella is able to create workouts that directly appeal to his particular market demographic: moms and dads of Tae Kwon Do and martial arts school students. For instance, naming workouts ‘Trapper Keeper’ is a shout-out to those Gen-X and Millenial parents, almost like an inside joke. Or how about a workout named after the Disney villain “Ursula” which finishes with 8 kickboxing rounds, representing her 8 limbs? What parent hasn’t watched The Little Mermaid 7,000 times and as a result wouldn’t be completely motivated to kick Ursula’s butt? None! Additionally, Workout Pack extras like emojis can be used and often add a little extra touch to the fun and creativity!

“It’s keeping us just as technologically advanced as these giant franchises.” – Master Scarsella

By becoming a FGHTR Fitness Kickboxing Affiliate, martial arts schools can implement a fitness kickboxing program with minimal effort and expense. FGHTR provides a comprehensive program, including a trainer certification process, marketing tools, help in getting set-up with the Impact Wrap connected fitness platform, including our integrated heart rate and calorie metrics, plus access to its industry-leading fitness kickboxing content via their Impact Wrap Workout Packs solution. The FGHTR Fitness Kickboxing Affiliate program makes it easy to set up and begin maximizing revenue. The affiliate program has been immensely popular and successful. Master Scarsella has been busy building it out, adding more and more affiliates. Master Roberts World Class Tae Kwon Do, one of the newest FGHTR Fitness Kickboxing affiliates, has had such great feedback in just a few short months that they’ve already added additional classes and more Impact Wrap Trackers to their heavy bag line-up!

Interested in becoming a licensed FGHTR Fitness Kickboxing Affiliate?

If you’re interested in becoming a licensed FGHTR Fitness Kickboxing affiliate head to fghtrfitness.com and get more information on the program. Once on their site you can set up a free consultation to see if FGHTR is a good fit for your martial art school! Tell them Impact Wrap sent you!

About Impact Wrap

Impact Wrap was developed in 2017 by Founder and CEO, Dan Fradin. The company has become the world’s leading platform for connected heavy bag fitness, and the only system to combine heart rate metrics and striking performance data. Impact Wrap combines on-bag sensors and cloud-based software to deliver real-time performance and fitness metrics across any type of strike on almost any bag, as well as fitness data for non-striking workouts. With over 1.9 million workouts across 16 timezones, Impact Wrap has grown organically by concentrating on making the best possible product for members, staff, and owners. For more information about this Made in the USA product, reach out to us here.

Impact Wrap has been helping businesses grow since 2017 and this gym success story we’re particularly proud of.

Rebel Gym is the first and only smart kickboxing gym in Kuwait. It’s also Impact Wrap’s first gym in this middle eastern country along the Persian Gulf. Rebel first approached us over 2 years ago with a unique concept studio they were opening. It would be boutique, very upscale, and would use the latest, most advanced striking technology as a foundation of its business model. At the time, we had no idea what the contact’s gender was as communications were through email and somewhat hidden. It did not matter, we were completely intrigued! We were all in on their idea and excited to see the branding. It wasn’t until later on when helping get them set up with the Impact Wrap platform that we learned Rebel was a women-owned, women-only kickboxing studio, and realized the difficulties they were up against because of this.

“What we decided to do, as a company, is support them.” – Impact Wrap Founder and CEO Dan Fradin

We know how hard it is to be a small business just starting out. It’s even harder to be female entrepreneurs just starting out and harder still doing it in Kuwait. We started learning about the obstacles before them and decided what to do as a company is to support them in any way we could, including making them Impact Wrap’s exclusive partner in Kuwait. We helped them get a head start over the competition with the exclusivity and it’s a great feeling to be able to help folks out. In fact, we’re now doing the same for a woman-owned kickboxing fitness business in India!

“It’s not just a gym, a workout, it’s an experience…on a whole different level that you cannot see in other gyms…that’s what Impact Wrap made it.” – Rebel Gym Co-Founder Fatemah Aljenaei

Since those early days, Rebel Gym Kuwait has knocked it out of the park with its sleek and ultra-modern facility. Co-Founder and Head Coach Fatemah Alothman wanted “to be creative and innovative,” to be “totally different from other gyms in Kuwait.” The ease of customizing the Impact Wrap platform has enabled her to create 30+ (and counting!) different fitness programs for her members. We have been blown away by the attention to member detail that they have layered into every touch point. Now, going on over two years with Impact Wrap, our tech has been the foundation for every Rebel Gym workout.

“Go and do it.” – Rebel Gym Co-Founder and Head Coach Fatemah Alothman

Rebel Gym has been breaking barriers on its way to dominance in Kuwait since its opening. Retention rate and loyalty for the brand and gym are through the roof and Rebel continues to get more leads just through word of mouth and organic social media shares by clients. “Impact Wrap is the glue that holds this whole experience together,” says Co-Founder Fatemah Aljenaei. Due to popular demand Rebel has expanded and added more Impact Wrap connected heavy bags to accommodate the increase in membership. Rebel Gym owners Fatemah Alothman, Asmaa Alasfour, and Fatemah Aljenaei have understood the importance of using data and technology to drive motivation, retention, and revenue from the get-go. So much of the innovation Rebel does is data-driven and that’s paid off.

Visiting Kuwait and experiencing Rebel in person.

Impact Wrap Founder and CEO Dan Fradin was fortunate enough to get over there this summer (when it was 118°F / 48°C, of course!) and see the gym in practice.

“It was amazing. It was a really, truly great place. We’re excited to be building a partnership with Rebel and it was so rewarding to hear that we’ve been helpful for them. It’s such a good feeling to be able to help a small business halfway around the world, get them ahead of the curve, and now see where they go from here. They are talking about franchising, and have some interest there. So, we’re excited to see where things go.”

Check out Dan’s interview with two of the three Rebel owners Fatemah Alothman and Fatemah Aljenaei. What these incredible women have to say about their business model and how Impact Wrap has been instrumental in its success is totally worth the time!

Not going to settle for just being the best gym in Kuwait….

It’s difficult enough to own a small business, but being a women-owned business in Kuwait takes serious determination, confidence, and tenacity. Rebel Gym co-owners have serious plans and ambitions. Although proud to be a local homegrown Kuwaiti fitness business success story, they don’t want to be just the best gym in Kuwait, they have their eyes on being the best in the world! We can’t wait to come along for the journey!

Interested in achieving this level of success and business growth?

Impact Wrap is the world’s best heavy bag tracking tech on the market, and the world’s ONLY heavy bag connected fitness platform with heart rate monitor integration. Our technology is now in over 215 gyms in 29 countries. Now on v3, we have over 1.8 million individual workouts under our belt and a 70% Post-Workout Engagement Rate.

With exciting new features including integrated heart rate and calorie burn metrics, a gym-to-home hybrid model, and so much more on the horizon, Impact Wrap is a must-have tool for your business.

Get in touch with us today and we’ll walk you through.

Impact Wrap // Motivation You Can Measure.

Impact Wrap has been helping businesses grow since 2017 and this gym success story we’re particularly proud of.

Rebel Gym is the first and only smart kickboxing gym in Kuwait. It’s also Impact Wrap’s first gym in this middle eastern country along the Persian Gulf. Rebel first approached us over 2 years ago with a unique concept studio they were opening. It would be boutique, very upscale, and would use the latest, most advanced striking technology as a foundation of its business model. At the time, we had no idea what the contact’s gender was as communications were through email and somewhat hidden. It did not matter, we were completely intrigued! We were all in on their idea and excited to see the branding. It wasn’t until later on when helping get them set up with the Impact Wrap platform that we learned Rebel was a women-owned, women-only kickboxing studio, and realized the difficulties they were up against because of this.

“What we decided to do, as a company, is support them.” – Impact Wrap Founder and CEO Dan Fradin

We know how hard it is to be a small business just starting out. It’s even harder to be female entrepreneurs just starting out and harder still doing it in Kuwait. We started learning about the obstacles before them and decided what to do as a company is to support them in any way we could, including making them Impact Wrap’s exclusive partner in Kuwait. We helped them get a head start over the competition with the exclusivity and it’s a great feeling to be able to help folks out. In fact, we’re now doing the same for a woman-owned kickboxing fitness business in India!

“It’s not just a gym, a workout, it’s an experience…on a whole different level that you cannot see in other gyms…that’s what Impact Wrap made it.” – Rebel Gym Co-Founder Fatemah Aljenaei

Since those early days, Rebel Gym Kuwait has knocked it out of the park with its sleek and ultra-modern facility. Co-Founder and Head Coach Fatemah Alothman wanted “to be creative and innovative,” to be “totally different from other gyms in Kuwait.” The ease of customizing the Impact Wrap platform has enabled her to create 30+ (and counting!) different fitness programs for her members. We have been blown away by the attention to member detail that they have layered into every touch point. Now, going on over two years with Impact Wrap, our tech has been the foundation for every Rebel Gym workout.

“Go and do it.” – Rebel Gym Co-Founder and Head Coach Fatemah Alothman

Rebel Gym has been breaking barriers on its way to dominance in Kuwait since its opening. Retention rate and loyalty for the brand and gym are through the roof and Rebel continues to get more leads just through word of mouth and organic social media shares by clients. “Impact Wrap is the glue that holds this whole experience together,” says Co-Founder Fatemah Aljenaei. Due to popular demand Rebel has expanded and added more Impact Wrap connected heavy bags to accommodate the increase in membership. Rebel Gym owners Fatemah Alothman, Asmaa Alasfour, and Fatemah Aljenaei have understood the importance of using data and technology to drive motivation, retention, and revenue from the get-go. So much of the innovation Rebel does is data-driven and that’s paid off.

Visiting Kuwait and experiencing Rebel in person.

Impact Wrap Founder and CEO Dan Fradin was fortunate enough to get over there this summer (when it was 118°F / 48°C, of course!) and see the gym in practice.

“It was amazing. It was a really, truly great place. We’re excited to be building a partnership with Rebel and it was so rewarding to hear that we’ve been helpful for them. It’s such a good feeling to be able to help a small business halfway around the world, get them ahead of the curve, and now see where they go from here. They are talking about franchising, and have some interest there. So, we’re excited to see where things go.”

Check out Dan’s interview with two of the three Rebel owners Fatemah Alothman and Fatemah Aljenaei. What these incredible women have to say about their business model and how Impact Wrap has been instrumental in its success is totally worth the time!

Not going to settle for just being the best gym in Kuwait…

It’s difficult enough to own a small business, but being a women-owned business in Kuwait takes serious determination, confidence, and tenacity. Rebel Gym co-owners have serious plans and ambitions. Although proud to be a local homegrown Kuwaiti fitness business success story, they don’t want to be just the best gym in Kuwait, they have their eyes on being the best in the world! We can’t wait to come along for the journey!

Interested in achieving this level of success and business growth?

Impact Wrap is the world’s best heavy bag tracking tech on the market, and the world’s ONLY heavy bag connected fitness platform with heart rate monitor integration. Our technology is now in over 215 gyms in 29 countries. Now on v3, we have over 1.8 million individual workouts under our belt and a 70% Post-Workout Engagement Rate.

With exciting new features including integrated heart rate and calorie burn metrics, a gym-to-home hybrid model, and so much more on the horizon, Impact Wrap is a must-have tool for your business.

Get in touch with us today and we’ll walk you through.

Impact Wrap // Motivation You Can Measure.

IMPACT WRAP AT FIRE FIT’S 2ND AUSTRALIA LOCATION

FIRE FIT SPREADS ITS FLAMES TO THE SUNSHINE COAST IN AUSTRALIA

QUEENSLAND, AUSTRALIA – 1 August 2022 – Premium boutique fitness concept FIRE Fit is set to spread its flames to the Sunshine Coast with a new 2-studio location opening in the Sunshine Coast suburb of Kawana this October.

FIRE Fit Kawana is the second FIRE Fit location in Australia. Like other FIRE Fit locations offering STRIKE classes, FIRE Fit Kawana will also incorporate connected heavy bag fitness technology from Impact Wrap in its STRIKE classes. Members will be able to quantify their workouts by tracking metrics like force and number of strikes made during a STRIKE class; the harder the punches and kicks, the more points collected to progress up the leaderboard…

READ MORE in yahoo!finance

Becomes World’s First Connected Heavy Bag Fitness Platform with Heart Rate and Calorie Burn Metrics

Philadelphia, PA – June 21, 2022 – Impact Wrap, a leader in connected heavy bag tracking, is excited to announce an industry first cloud-based integration of heart rate (HR), calorie burn, and striking metrics. Through real-time and post-workout touch points, members of group and personal training now have a comprehensive, single view of their fitness and performance data.

“We’ve had more than one example of members burning 40-50% more calories in their normal workout once we install Impact Wrap. It was eye opening when I first saw it. Our team has set a new benchmark for the millions of cardio boxing and kickboxing participants with this feature,” said Dan Fradin, founder and CEO of Impact Wrap.

Impact Wrap has completed onboarding Polar, the world’s leader in fitness heart rate monitors, along with a dozen other heart rate manufacturers so far. Studios have a number of options to resell or use existing Heart Rate Monitors (HRM) with their members.

Post-workout, members receive an email summary of key metrics. For those wanting additional insight and details, iOS and Android apps offer a complete history along with round-by-round breakdowns and interactive graphs.

“We have Impact Wrap at both of our clubs and as soon as I saw the announcement about adding heart rate monitors, I knew we were in,” said Jeff Wallace, owner of Box-It Fitness in Rio Grande and Seaville, NJ. “Impact Wrap has been a game changer for us, and our members love it.” 

Continuing to innovate, Impact Wrap will be incorporating HR, calorie data, and open APIs into their upcoming Workout Management Platform (WMP). The WMP is another industry first where gyms and personal trainers can monetize their own content while offering members the convenience of an omnichannel data-driven fitness experience.

For more information, visit https://impactwrap.com

About Impact Wrap

Impact Wrap was developed in 2017 by Founder and CEO, Dan Fradin. The company has become the world’s leading platform for connected heavy bag fitness, and the only system to combine heart rate metrics and striking performance data. Fradin brought together decades of experience from martial arts, fitness, technology, and marketing to bootstrap his Philly-based SaaS and hardware company. Impact Wrap combines on-bag sensors and cloud-based software to deliver real-time performance and fitness metrics across any type of strike on almost any bag, as well fitness data for non- striking workouts. With over 1.4 million workouts and almost 195K classes in 200 gyms, Impact Wrap has grown organically by concentrating on making the best possible product for members, staff, and owners. For more information about this made in the USA product, visit https://impactwrap.com

Becomes World’s First Connected Heavy Bag Fitness Platform with Heart Rate and Calorie Burn Metrics

Philadelphia, PA – June 21, 2022 – Impact Wrap, a leader in connected heavy bag tracking, is excited to announce an industry first cloud-based integration of heart rate (HR), calorie burn, and striking metrics. Through real-time and post-workout touch points, members of group and personal training now have a comprehensive, single view of their fitness and performance data.

“We’ve had more than one example of members burning 40-50% more calories in their normal workout once we install Impact Wrap. It was eye opening when I first saw it. Our team has set a new benchmark for the millions of cardio boxing and kickboxing participants with this feature,” said Dan Fradin, founder and CEO of Impact Wrap.

Impact Wrap has completed onboarding Polar, the world’s leader in fitness heart rate monitors, along with a dozen other heart rate manufacturers so far. Studios have a number of options to resell or use existing Heart Rate Monitors (HRM) with their members.

Post-workout, members receive an email summary of key metrics. For those wanting additional insight and details, iOS and Android apps offer a complete history along with round-by-round breakdowns and interactive graphs.

“We have Impact Wrap at both of our clubs and as soon as I saw the announcement about adding heart rate monitors, I knew we were in,” said Jeff Wallace, owner of Box-It Fitness in Rio Grande and Seaville, NJ. “Impact Wrap has been a game changer for us, and our members love it.” 

Continuing to innovate, Impact Wrap will be incorporating HR, calorie data, and open APIs into their upcoming Workout Management Platform (WMP). The WMP is another industry first where gyms and personal trainers can monetize their own content while offering members the convenience of an omnichannel data-driven fitness experience.

For more information, visit https://impactwrap.com

About Impact Wrap

Impact Wrap was developed in 2017 by Founder and CEO, Dan Fradin. The company has become the world’s leading platform for connected heavy bag fitness, and the only system to combine heart rate metrics and striking performance data. Fradin brought together decades of experience from martial arts, fitness, technology, and marketing to bootstrap his Philly-based SaaS and hardware company. Impact Wrap combines on-bag sensors and cloud-based software to deliver real-time performance and fitness metrics across any type of strike on almost any bag, as well fitness data for non- striking workouts. With over 1.4 million workouts and almost 195K classes in 200 gyms, Impact Wrap has grown organically by concentrating on making the best possible product for members, staff, and owners. For more information about this made in the USA product, visit https://impactwrap.com

IMPACT WRAP PARTNERS WITH ASIA’S EVOLUTION WELLNESS

Brings Connected Heavy Bag Fitness Platform to FIRE Fitness Brand

Philadelphia, PA – May 17, 2022 – Impact Wrap, the leader in connected heavy bag fitness is excited to announce a partnership with Evolution Wellness through their boutique fitness brand, FIRE Fit.

Evolution Wellness is Asia’s leading health and wellness group with a diverse portfolio of complementary brands spanning a spectrum of fitness offerings from ‘high value low price’ gyms to leading brands Celebrity Fitness and Fitness First, as well as a premium boutique gym brand FIRE Fit, which is now scaling globally.

“FIRE Fit’s passion and focus on the member experience is a masterclass,” states Dan Fradin, Founder & CEO of Impact Wrap. “To be chosen as their trusted technology partner is truly an honor.”

All FIRE Fit locations offering  the  proprietary STRIKE program will leverage the Impact Wrap connected heavy bag fitness platform to increase member motivation and retention by providing members the ability to quantify their workouts and track their performance over time. 

“FIRE Fit’s STRIKE program is positioned as ‘fight club meets night club,’ so as you can imagine, it’s all about high energy and high intensity movements for a really good cardio workout featuring various boxing movements, to great music. We’ve always prided ourselves on delivering innovative fitness class experiences, and incorporating Impact Wrap’s technology is certainly in line with that. We’re sure that our FIRE fans, who are already incredibly competitive, will enjoy the gamification aspect of Impact Wrap, as well as being able to take their workouts to a whole new level through the available metrics like force and number of strikes,” said Chris Lee, Licensing Director for Evolution Wellness.

Franchise owners and trainers enhance motivation, retention and member lifetime value (LTV) with striking performance metrics and populate member apps with workouts to offer a hybrid, omni-channel solution to mitigate attrition.

Members are more engaged by competing against themselves with quantifiable workout data and the other members via real time leaderboard stats.  

Evolution Wellness becomes the first Asia-based fitness and wellness group to partner with Impact Wrap and leverage their workout management solution, solidifying their role as the world’s leading provider of heavy bag connected fitness. 

The partnership agreement will see Impact Wrap products initially in four FIRE Fit studios offering the STRIKE program; two in Malaysia, and one in Australia and the United Arab Emirates, the latter two being licensed FIRE Fit locations. The partnership will expand to include 20 studios by the end of this year. Apart from its STRIKE program, FIRE Fit also offers a number of other Signature programs across different modalities including strength, HIIT, and cycling. 

About Impact Wrap

Impact Wrap was developed in 2017 by Founder and CEO, Dan Fradin, and has quickly become the world’s leading platform for connected heavy bag fitness. Fradin brought together decades of experience from martial arts, fitness, technology, and marketing to bootstrap his Philly-based SaaS and hardware company. Impact Wrap combines on-bag sensors, cloud-based software, circuit training, and, now, Heart Rate Monitor integration, to deliver real-time performance and fitness metrics across any type of strike on almost any bag. With over 1.4 million workouts and almost 180K classes in 190 gyms, Impact Wrap has grown organically by concentrating on making the best possible product for members, staff, and owners. For more information about this made in the USA product, visit https://impactwrap.com

About FIRE Fit

FIRE Fit aspires to be the world’s hottest boutique gym brand whose workouts promise to fire you up so you can take on life’s challenges with guns blazing. Our inspiring Rockstar trainers deliver some of the most innovative fitness class experiences within a boutique gym environment in the market today, designed to forge, sculpt and shape every body. The FIRE Fit brand is owned by Evolution Wellness Group, Asia’s leading health and wellness group, and is available to license. Enquire at https://www.firefitgroup.com or write to Chris Lee, Licensing Director, Evolution Wellness (chris.lee@evolutionwellness.com).

For more information about Evolution Wellness Group and its other portfolio brands, please contact Jillyn Tan / jill.tan@evolutionwellness.com

I’m Dan Fradin, and I’ve been hitting the heavy bag for 30 years.

In my prime, I was competing with top amateurs and seriously thinking about going pro when I damaged disks in my neck, and I was just in too much pain to continue.

So I switched gears and focused on what I loved most about MMA, which was the incredible workout. And, I began studying the science of it with a good friend of mine who had a Ph.D. in bioinformatics.

At the same time, my career as a technologist and marketing executive took off.

But, what I really wanted was a system to help me with my heavy bag training. I looked around and there wasn’t anything. I could measure my heartbeat, my running, my walking, my biking…so many things, but I couldn’t measure what I wanted to measure, which was my heavy bag workouts.

I knew if I wanted it, other people would too. So I decided to make it myself. And what I couldn’t do myself, I found experts to help me. And I made it all happen, the math, the algorithm, the hardware, the social interaction, and competition.

It took a long time and hard work to get it right, but when we got it right, I took to gyms and they loved it because it grew their businesses. Impact Wrap took off so fast that I had trouble keeping up with the demand even today.

Our business model was marketed to gyms. B2B. Now, we have hundreds of gyms and thousands of people using Impact Wrap around the world.

In 2020, I knew I needed to market directly to the users outside of the gym so we rebuilt it for home use. We launched our Impact@Home MVP in the summer, and we are now set up collecting amazing feedback as we look to launch Impact@Home 1.0.

With our launch of v3 platform recently, I feel like my journey has just started again as we re-invent connected heavy bag fitness once more!